At WTG, we work with everyone in the Adventure Tourism Market.
Core travel and stay
- Accommodation: hotels, lodges, guesthouses and B&Bs, self-catering, glamping and camping, caravan parks, backpackers, farm stays, game lodges, houseboats.
- Transport and car hire: car and 4×4 rental, camper vans and motorhome hire, shuttles and transfers, domestic airlines, bus and coach (Greyhound, Intercape), Gautrain/rail, ride-hailing, bike hire.
- Tour operators and travel agents: inbound and local tour operators, self-drive itineraries, packaged tours, destination management companies.
Budget Stays
- Accommodation with a Rack Rate of R450 or lower.
Experiences and activities
- Adventure: bungee, skydiving, paragliding, zip-lining, shark-cage diving, white-water rafting, kloofing, abseiling, quad biking.
- Archery and shooting sports: ranges, clubs, retailers, bowhunting.
- Hiking, trail and running: guided hikes, multi-day trails, trail running events, mountaineering and climbing.
- Cycling: road, MTB, bikepacking, bike parks, events.
- Water sports: surfing, kayaking, SUP, sailing, kite-surfing, fishing charters, diving and snorkelling, boat cruises.
- Wildlife and nature: game drives, safaris, bird watching, marine tours, whale watching, conservation experiences.
- Family and leisure attractions: theme and water parks, adventure parks, farm experiences, kids’ activities.
- Wellness and spas: retreats, day spas, yoga and wellness getaways.
Culture and local appeal
- Wine, food and dining: wine estates and routes, craft breweries and distilleries, restaurants, farm stalls, markets, food tours.
- Culture and heritage: museums, township and cultural tours, historical sites, art and craft.
- Events and festivals: music festivals, sporting events, expos, race calendars.
- Golf: courses, golf estates, golf tours and packages.
Gear and supplies
- Outdoor retail: camping gear, clothing and footwear, 4×4 accessories, bike shops, fishing and hunting suppliers, hiking equipment.
- Vehicles and outdoor lifestyle: 4×4 dealers, caravan and trailer sales, boat sales, motorcycles and adventure bikes.
Supporting services
- Travel insurance, finance and tech: insurance, forex, SIM and data, navigation apps, booking platforms.
- Tourism bodies and destination marketing: provincial and local tourism boards, LDMOs, municipalities, associations (this segment is a strong fit for the LDMO model).
- Property and lifestyle: holiday homes, timeshare, lifestyle estates.
- Media and publishing partners: magazines, clubs, associations.